Geneva Motor Show 2010 – Sneak Peek before show opens

We’re here at the 80th Geneva Motor Show in Switzerland. Rather than wait for the show to open tomorrow morning we couldn’t resist a quick look at what is waiting for us. A brisk walk round the main halls made it quite clear that Peugeot means to steal the show with its SRI Sports Coupé [...]

YW at the Geneva Motor Show - Peugeot's amazing SRI stand

We’re here at the 80th Geneva Motor Show in Switzerland. Rather than wait for the show to open tomorrow morning we couldn’t resist a quick look at what is waiting for us. A brisk walk round the main halls made it quite clear that Peugeot means to steal the show with its SRI Sports Coupé dazzling in an ice time-tunnel with chrome waterwall and spaceship white stand.

Alfa Romeo Guilietta waiting to wow the press and public

Alfa Romeo Guilietta waiting to wow the press and public

Here at YW, we are fascinated by all things automotive, but to bring you a total review of the Geneva Show, we’d have to field a massive team and bore the pants off you with endless pedestrian news and pix. So we’ll be bringing you the significant and milestone cars, but mostly the vehicles that turn our heads and really get our juices going. The new Mazda 5 people carrier, may look cool and suit your family fine, but we won’t go there. The Alfa Guilietta could equally well carry your kids and clutter, if not too numerous, but we will definitely delve in deeply with cameras and notepad.

Baby Aston Martin will break cover tomorrow!

If Frankfurt was the show of the electric car, Geneva is shaping up to be the hybrid show. Although not a new concept, there’s hardly a manufacturer not dipping their toes in the tepid water. This includes the specialist sportscar brands, with notably Ferrari, Porsche and Lotus taking the plunge. Those teetering by the edge wondering whether the whole idea makes sense, have had a shove in the back by both legislation and public perception of their green credentials. Fail to offer a hybrid, and you may be considered a technical stick in the mud. Whether this is good for the planet or not, remains to be seen, calculated, proven. But what was once just tinkering in the research departments has gone pandemic and into production. Talk to a designer/engineer and scepticism is the norm, with most favouring light weight, efficiency and energy recovery as greater means of reducing green house gases or going for straight all-electric drive. Fighting against this stream of hybrids, the Geneva show is trying to woo us with a host of natural/biogas powered cars. But, there’s a whole expo of cars to unwrap, so let’s not get bogged down yet in the green options and let the show begin!


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Geneva Motor Show 2010 – Revealed: The cars that will be there

It will soon be the 2nd of March 2010, and that means it ‘s time for the annual automotive jamboree at the Geneva Motor Show. Despite many national shows fading away, or disappearing altogether, Geneva seems to have held it’s spot proudly as the number one show in Europe. To stand in stature above the [...]

It will soon be the 2nd of March 2010, and that means it ‘s time for the annual automotive jamboree at the Geneva Motor Show. Despite many national shows fading away, or disappearing altogether, Geneva seems to have held it’s spot proudly as the number one show in Europe. To stand in stature above the bi-annual Frankfurt and Paris show takes some doing, so it’s no surprise that there’s almost a full complement of manufactures proudly displaying their wares to press and public. Yet despite all this, car companies feel the need to leak actively circulate, details of the “surprises” they have in store for us before the show. Good or bad, this does at least allow us to bring you a sneak preview of what will be there, leaving us to fill in the gaps, bring some opinion to the table, and a smattering of our own photos. So in anticipation of some breathtaking blogging and some splendid surprises, we present: a motor show preview. The 80th Geneva Show opens to the public on the 4th till 11th March.


Here are a few of the known newcomers:
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Cars we know will be there:

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Ultimate Drives – We sample their Alpine driving breaks

Fancy zapping a few Swiss mountain passes in a Ferrari ? That’s what we did. This is the time of year when winter is wearing thin and you hanker for warmer climes and summer adventures. Planning your annual summer holiday is fun and a sure fire way to lose the winter blues, but it’s months [...]

blasting through the Urnerboden basin in Ferrari 599GTB


Fancy zapping a few Swiss mountain passes in a Ferrari ? That’s what we did. This is the time of year when winter is wearing thin and you hanker for warmer climes and summer adventures. Planning your annual summer holiday is fun and a sure fire way to lose the winter blues, but it’s months away…. How about a short break, a fillip of sustenance for the soul. Why not take a driving mini-tour in Switzerland, touring the soaring Alpine peaks and passes. Need transport to match the mountainous magnificence: a Porsche 911 Turbo or Cayenne, a Ferrari F430 or F599GTB, Maserati GT? But where to hire? What about insurance? Where to stay? It’s no problem organising all this yourself online, but think about this: you could easily spend as long surfing, checking airlines, filling in forms, researching routes as your actual short break. This is where Ultimate Drives steps in with prepared itineraries including choice of car to match your budget, routes pre-programmed into your satnav, hotels vetted and booked.


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Tomtom Satellite navigation for iPhone – Western Europe review

Tomtom satnav app for iPhone – a practical test of Western European version (version 1.0 on iPhone 3G running OS 3.0) Yellowwheels’s car for the long journey to the Frankfurt Motor Show, via Spa, Nurburgring, and back via Zurich and the Swiss Alps, didn’t have a satnav fitted. The Mercedes E-220 proved to be an [...]

Tomtom, iPhone, Merc in Zurich

Tomtom, iPhone, Merc in Zurich

Tomtom satnav app for iPhone – a practical test of Western European version
(version 1.0 on iPhone 3G running OS 3.0)
Yellowwheels’s car for the long journey to the Frankfurt Motor Show, via Spa, Nurburgring, and back via Zurich and the Swiss Alps, didn’t have a satnav fitted. The Mercedes E-220 proved to be an ideal car for the trip, but also a good chance to test the practicality of using a phone based satellite system rather than an OEM built-in or dedicated, stand-alone unit.

The journey:
Our journey started well, with a smooth trip down to Eurotunnel for the short train shuttle to France. The Tomtom had already suggested that the fastest route to Frankfurt was via the motorways of southern Belgium. We followed it’s route feeling confident but, as reported in our initial test of the UK edition of the Tomtom app, the lack of satellite accuracy built into the iPhone can be a problem (now addressed by the availability of the Tomtom car kit).

Tomtom satnav for iPhone – Western Europe test from yellowwheels on Vimeo.

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