YW reflects on the luxury of silence that hybrids and electric cars promise

Lexus CT200h and why we like hybrids Hybrids, and particularly the Toyota Prius have had some vocal opponents in the media. Most have singled out it’s lack of dynamic abilities and questionable cradle to grave eco credentials. But have you ever stopped to consider the luxury of silence that a quiet car confers? Here are [...]

Hybrids contribute to the luxury of silence

Lexus CT200h and why we like hybrids

Hybrids, and particularly the Toyota Prius have had some vocal opponents in the media. Most have singled out it’s lack of dynamic abilities and questionable cradle to grave eco credentials. But have you ever stopped to consider the luxury of silence that a quiet car confers? Here are a few observations from the launch of Lexus’s latest hybrid, the CT200h, which would equally apply to electric cars.

Hybrids await at Lexus CT200h press launch near Paris

Picture the scene: a sumptuous hotel set in forested hills, pleasantly removed from the city bustle of Paris. A serene calmness accompanies this hilltop location belying it’s proximity to both Charles De Gaulle airport and the main autoroute to Lille. A semicircular arrangement of gleaming cars awaits journalists eager to sample Lexus’s latest mini-limousines. Above the twitter of birds you can hear the pleasant banter of scribes and their hosts exchanging technobabble worthy of a sub-atomic particle convention. But wait; there’s something missing. Where’s the coughing of combustion engines waking from their slumber? Where’s the thrum of jockeys blipping their mount’s throttles ready for the off? Where’s the distant scream of engines being let loose once released from the gaze of the PR’s and speed bumps of the hotel drive? Answer: these CT200h’s are hybrids, with electric motors to manoeuvre and assist departure and with them comes an intoxicating calm.


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Yellowwheels – Live at the 2009 Frankfurt Motor Show

Yellowwheels is live at the 2009 IAA Frankfurt Auto Show. It may be bucketing down in Frankfurt tonight, but our spirits are up; heck you don’t even need to go to the show to spot some fab machinery. Just across the road from our hotel, Aston Martin have lined up a party, and outside there’s [...]

IAA 2009 Frankfurt Motor Show

IAA 2009 Frankfurt Motor Show

Yellowwheels is live at the 2009 IAA Frankfurt Auto Show. It may be bucketing down in Frankfurt tonight, but our spirits are up; heck you don’t even need to go to the show to spot some fab machinery. Just across the road from our hotel, Aston Martin have lined up a party, and outside there’s a gaggle of classy cars to advertise the fact.

Astons in Frankfurt before show

Astons in Frankfurt before show

Aston Martin Zagato DB7

Aston Martin Zagato DB7

Aston Martin Zagato DB7

Aston Martin Zagato DB7

And to top that, across the road on the pavement there’s a very rare Zagato DB7 special (and behind it a DB8 and a Ferrari 456. Also spotted several more Ferraris, including California, 599′s, and Rolls-Royce’s Phantom Drophead Coupé ) !

Our show coverage starts tomorrow. But we are NOT going to bore you with every new model. In fact it won’t be that extensive, but we’ll be cruising the many halls to bring you the stuff that we find stimulating and exciting. So come back regularly to see our take on the show. You can also follow us on Twitter: www.twitter.com/yellowwheels

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Anatomy of a press launch: the video

Anatomy of a press launch: designed to attract the attention of the world’s press and propagate info about the car or product that’s new, launches are a strange mixture of party, PR people, company bosses, and maybe the odd celebrity. Yellowwheels attends Tesla London press launch of it’s first european showroom BUT has some questions [...]

Elon Musk and Talulah Riley

Elon Musk and Talulah Riley

Anatomy of a press launch: designed to attract the attention of the world’s press and propagate info about the car or product that’s new, launches are a strange mixture of party, PR people, company bosses, and maybe the odd celebrity. Yellowwheels attends Tesla London press launch of it’s first european showroom BUT has some questions for it’s correspondent

Q: What’s a press launch?
A: Party, celebs, papps, champpers, glitz, glam, journos, snappers, PRs, CEOs

Q: Errrr, what ?!!!
A: You know: You have something to shout about, so you invite the press and some famous people, ply them with drink, dazzle them with lights and hope the event produces enough fizz to get reported around the world.

watch the video on next page
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